Chris launched Tech Partnership in 2023 after building FS Partnership into a leading agency for financial services marketing. The new venture followed years of working with fintechs, helping them scale quickly and break into new markets.

Before launching the agencies, Chris spent 15 years in the banking industry, leading performance media and content strategy for RBS Group (RBS and NatWest brands). He has also held senior roles at Barclays, Lloyds TSB, and National Australia Bank.

Alongside his work in marketing, Chris is an executive coach, advising leaders across technology, travel, pharmaceuticals, and sport on strategy, leadership, and decision-making.

Sarah has over 15 years’ experience in senior marketing roles, across B2B and B2C, both client and agency side. During 8 years at Intuit, Sarah worked across product marketing, customer acquisition and lifecycle marketing, most recently leading the Accountant segment for the UK. Sarah develops her plans from clear data & insights to deliver results and create delightful end-to-end experiences for clients.

In her time at tech partnership, Sarah has consistently delivered highly effective marketing plans for several global clients.

James has sixteen years of analytics experience, specialising in performance-based marketing, accountability, and customer insight. The majority of this time was spent working for WPP’s GroupM, the UK’s largest media network, in two of their lead agencies, MediaCom and MEC.  James then moved on to the world of localised marketing, and spent four years leading the Client Service and data strategy offering of Mediaforce, the market leader in this area.

Lenè specialises in research and market insights, helping technology companies refine their go-to-market strategies and make informed commercial decisions. Over the last two years, she has worked with a range of tech clients, providing detailed analysis that strengthens positioning, messaging, and market engagement.

With a strong background in business administration and research, Lenè is highly skilled at distilling complex information into clear, actionable insights. Her ability to navigate rapidly evolving sectors ensures clients stay ahead of market shifts and competition.

Martin has served the technology sector for over 20 years in markets across Europe, the Middle East and the US. In a career which began at the Financial Times, Martin subsequently took on senior PR and Marketing roles with Cardif Pinnacle (a subsidiary of the BNP Paribas banking group) and Genworth Financial (a Fortune 500 company). More recently he has managed PR and Communications for several technology companies, as well as a variety of influential brands based in the UK and overseas.

Caroline has extensive experience as a client-side marketer and insight professional. Caroline was Head of Brand and Marketing Strategy at O2 Telefonica. She also led the Brand and Communications team within the Post Office, where she created the brand platform and approach for the People’s Post Office.

Kerenza’s career has spanned the fields of advertising, writing and consultancy over 15 years. She began her career at Ogilvy, managing the advertising for a global Credit Card account across North America. Following this, she moved to Accenture to consult for clients across a range of industries from technology to media companies to the charity sector.

Kerenza additionally has extensive experience writing and editing corporate, blog and marketing content.

Mark Binnersley has been writing professionally for more than 25 years. He honed his skills on newspapers before venturing into marketing communications. Nowadays, Mark specialises in copywriting for the technology sector and financial services, supporting clients ranging from global payment processors and insurers to regtechs and wealthtechs.

One of his key strengths is making complex concepts understandable and interesting to any audience. Outside of work, you’ll find him swimming in ice-cold water or playing the acoustic guitar very badly.